Better than an MMS because it's faster, not sent over the cellular network*, not stored forever**, you can send it to multiple people, they can reply instantly, you can append text, doodle on the drawing...

* Neither is like Facebook, but I get billed 20c on top of my monthly plan for each picture I send as an MMS, whereas Snapchat etc. are just data costs which I incur anyway.

** Unless it is screenshot, but like, don't send stuff you'd care if it was screenshot. (Holy confused tenses Batman.)

I like it. A few of my friends use it a lot, some of them a bit, most of them not at all. I'm in the "use it a bit" camp. I have a few friends I send at least one Snapchat to a day, and a few I'll send things to if I see something they'd find interesting/funny.

I'll swap Snapchat usernames with people here, but not everyone. PM if you want, and I might add you. #tffhipster

Also: I was about to start this thread. Damn it, Rowan.